Admit it, this logo is pretty cool

We’re proud of this brand. First because it’s unique: an original creation, just like all the illustrations you see on this site. It openly claims strong rock and metal influences, but today many rap artists are also adopting visual identities inspired by those scenes — metal, even black metal. When we created this brand, we tested the logo with people. In the end, we decided to offer products with it front and center. Because let’s be honest: once it’s printed, this logo looks seriously cool.

ChaosID: who does the chaos roll for?

Our brand speaks to lovers of urban fashion and streetwear — to those who wear their clothes like you ride a BMX or a skateboard: with movement, confidence and attitude. It speaks to a generation that enjoys provoking reactions, catching eyes, and showing a stance — whether social or ecological. At first glance, the logo can be puzzling. Some see a nod to a music genre, others think of a band emblem. That’s exactly what we want: blur the lines, spark curiosity, make people ask questions… and eventually adopt it as a true streetwear brand.

How does the ChaosID brand work?

Make noise, wear our brand, talk about it: we know how to reward the people who stand with us and have influence. We’re taking our first steps on Instagram and TikTok. If you’d like to collaborate with us and help promote the brand, feel free to reach out so we can explore possibilities: influencers, festival-goers, bands, retailers… we’re open to all serious proposals.